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Sungudi stories: Tradition Dyed in Beauty

Madurai Sungudi is a traditional fabric art form that originates from the vibrant city of Madurai, Tamil Nadu. Known for its unique tie-and-dye technique, Sungudi fabric is characterized by intricate patterns and vibrant colors. Each piece is meticulously handcrafted by skilled artisans, using natural dyes and age-old methods of hand tying and dyeing.

Dive into the rich heritage of our Sungudi blouses. Our Sungudi blouses are renowned for their exquisite patterns, vibrant colors, and unique tie-and-dye techniques that have been passed down by our ancestors and master craftsmen. These blouses are not just garments; they are stories woven with care, representing the timeless beauty of Sungudi techniques.

Bright pink & timeless tales

₹ 4,750.00

A vibrant Sungudi in bright pink brought to life with kalamkari appliqué—each motif hand-hemmed around the neckline in the old-world way. Artisanal, joyful, and rooted in tradition. A Svasa specia ✨🌸🧵🎨

SUNGUDI DIARIES IN CHARCOAL

₹ 4,650.00

Sungudi Stories in charcoal🖤🩷 Two timeless Sungudi blouses—one in deep charcoal with a red border, the other in soft pink with a brown edge. Both embroidered in traditional hues, featuring classic puff sleeves that whisper of vintage charm. One-of-a-kind. Svasa exclusive.

SUNGUDI DIARIES IN PINK

₹ 4,650.00

Sungudi Stories in Pink🖤🩷 Two timeless Sungudi blouses—one in deep charcoal with a red border, the other in soft pink with a brown edge. Both embroidered in traditional hues, featuring classic puff sleeves that whisper of vintage charm. One-of-a-kind. Svasa exclusive.

SUNGUDI DIARIES IN GREY

₹ 4,650.00

Sungudi duo in grey. Classic puff sleeves and mirrors embroidered to recreate that old-world charm we hold close. Timeless, rooted, and full of soul.

Bandhani reborn in colour and mirrors

₹ 4,900.00

A soft grey Bandhani brought to life with vibrant threads and mirrors, embroidered in joyful abundance. Every stitch catches the light. Every hue adds soul. A blouse that blends tradition with bold, modern artistry.